Never flatter

We use to respect people who treat us as equals. We hate snobs and arrogant, but probably we hate most people who flatter.

When you meet a CEO and his assistants, do not limit to look towards the boss, make sure you speak and listen everybody. If you focus only on the boss, your risk is that him and his assistants will see you as a flunky. The boss knows he is on the top of the pyramid, you do not need to remember it to him anytime!

Think at the assistants: they feel in some way subordinates who deserve the title and the regard you reserve for the boss. It is critical to give them the most of your attention and consideration: they will remember you when they will answer your phone calls, filter out your messages and be your allies when they will be asked for an opinion from about you.

A good rule is always treat bosses as equals, a and assistants as bosses.